By Jase Rodley
Businesses either bring their owners a tremendous amount of freedom and satisfaction or a feeling of captivity and dread. I started my “business” career as a freelancer and have since worked in marketing agencies as an SEO lead, SEO consultant, …
By Dom Wells
This article is Part 2 in a series. See Part 1 for an overview of your Total Addressable Market. Startups use Total Addressable Market (TAM) calculations to determine the overall size of their target market. But every company has limitations …
By Juliet Lyall
Leading a startup is not easy. Founders must be skilled at coping under pressure and appearing calm, even when facing impossible odds. To help you with that, let’s take a closer look at the five most important leadership qualities startup …
By Sean Ogle
“Display ads are stupid. You need a ton of traffic to make it worthwhile, not to mention they’re ugly.” “Affiliate marketing is dead. Amazon is only paying 1-3%; it’s impossible to make a living income.” “There are too many free …
By Dom Wells
Every startup has potential. But, as a founder, you must ensure that the market is large enough to support your goals. Gaining a clear, data-driven understanding of the size of the market(s) you’re targeting is essential. Knowing the Total Addressable …
By Juliet Lyall
Founding and running a startup is a challenge. Entrepreneurs are risk-takers and hard workers, and many underestimate just how difficult life is as a startup founder. As a founder or CEO, you face numerous challenges and uphill struggles. Challenges cause stress and …
By Joe Pulizzi
You just exited your company…but where do you invest the proceeds? I’ll never forget the day. After seven months of excruciating negotiations, we finally closed a deal to sell the media company my wife and I had started nine years …
By Dom Wells
It doesn’t matter how much money you’ve raised; poor cash flow management kills startups. If your startup isn’t profitable or your burn rate (expenditure) exceeds your income, there’s a strong chance your business will run out of cash and cease …
By Dom Wells
Bitcoin, the world’s first cryptocurrency, emerged in 2008. At the time, cryptocurrencies were a response to an overwhelming distrust of banks and centralized financial institutions. A small group of online activists took it upon themselves to create decentralized, unregulated, digital …
By Dom Wells
Disclosure: This review contains affiliate links. You should assume that pretty much every link to Empire Flippers in the text below compensates us in some way. This means we may receive a little ca$h if you buy or sell a …