Dedicated professional team
Onfolio acquires and manages a diversified portfolio of online businesses across a broad range of verticals, each with a niche content focus and brand identity.
OUR LEADERSHIP TEAM

Dom Wells
Founder & CEO
Industry thought leader, international speaker, and 7-figure portfolio business owner, Dom has been buying and growing online businesses since 2014. He has been featured in Entrepreneur, Mixergy, and countless other publications and podcasts.

Esbe Van Heerden
President
Esbe is an entrepreneur, problem solver, scientist, and unshakable yeasayer dedicated to helping you grow your investments. She loves systems, efficiency, and finishing things — even building herself right out of her role at her previous company.

Adam Trainor
COO
Adam Trainor has served as our Chief Operations Officer since February 2022, and prior to that served as the director of a portfolio of our Company from November 2020 to January 2022. He also holds a Doctorate in chiropractic medicine (2019) and Masters of Science in clinical nutrition (2018) from the Northeast College of Health Sciences.

Jack Hawkins
CFO
Jack W. Hawkins, III has served as our Chief Financial Officer since March 2022. He has a Bachelor’s in Economics, an MBA in Finance, and a PhD from the University of Maryland. In addition to his corporate role, he is a professor for Indiana Wesleyan University where he has been teaching graduate-level finance and economics courses since 2016.

Yury Byalik
Head of Strategy & Acquisitions
With over 15 years experience in various industries and verticals, Yury has been helping businesses grow by multiple 7 and 8 figures. He has extensive SEO experience and has a keen eye for profitable acquisitions.
Vetting businesses is second nature for us.
We buy businesses that balance consistency, safety, and opportunity for growth, so then our expert team can fix what isn’t working, and accelerate what is. In doing this, we have continued to grow steadily.
With diversified holdings and years of experience, Onfolio is able to remove most of the risk normally associated with online business investing. We focus on acquiring established and profitable businesses we can leverage with our sales and marketing expertise.
